The Rare Occasions

The Rare Occasions are an LA-based, New England-bred indie rock band known for their frenzied ‘90s inspired garage rock anthems and catchy vocal harmonies. 

Brian McLaughlin (singer) and Luke Imbusch (drummer) have been making music together since their early teenage years. They formed The Rare Occasions while attending college in Boston where they met Jeremy Cohen (bassist). Since then, the band have toured nationally, won the John Lennon Songwriting Contest, and released a vast catalog of music online. 

In 2021, the band released their first album as a trio, Big Whoop, which received significant press and radio play. Around the same time, their 2016 track Notion went viral on TikTok and continues to make waves. The track topped Spotify’s viral chart in the US and several other countries, landed on Billboard’s alternative charts and top 100 singles charts in the UK, Ireland, and Canada, and certified Platinum in 2023. 

The Rare Occasions released their new EP, Attaboy, on 4 Nov 2022. The first single off the EP, Seasick, garnered the attention of radio DJs across the country including SiriusXM’s Alt Nation with the second single Not Afraid being an explosive follow-up. After sharing Attaboy’s hard-hitting riffs, danceable grooves, and ear-catching melodies with audiences on two recent nationwide tours, the band has shifted its efforts towards new music.  

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